Your Situation
Your company needs telemarketing work done. You have a price quote from us. You are confident we can do the job, but the hourly rate seems excessive compared to what you would pay an employee.
Our recommendation: make a comparison of the total cost, not just the price, using this work sheet (PDF). Think of the “price” as what you pay us. Think of the “cost” as your total expense over the life of the program.
Also Consider
- How long will it be before your person quits, and you have to start over? The turnover time is usually measured in days or weeks, not years.
- The value of having a professional service available as your needs change. And you can count on them changing.
- Your (in)ability to hire, train, and manage the function.
- Do you really know how to set up and implement a telemarketing program? The expense of making mistakes, plus the lost time, can be significant.
Benefits
We believe the “price” and “cost” are probably pretty close. The real benefits are in the other issues. Basically: do you really want to be in the telemarketing business?
You may want to read our article “Outsource Telemarketing: Why It May Work For You” to get a broader picture of all the issues to consider.
Our Suggestion
Talk with us about your program objective and expected workload. We will help you estimate the “total cost,” plus the other benefits we provide, so that you can make the best decision.